Archive for the ‘Google: AdWords’ Category

POV: New Ad Extension on Google – “Google Offers”

Written By Wendy Leung | April 12, 2011 | No Comments

Reprise POV: Target CPA bidding for Google’s Conversion Optimizer

Written By Emil Panzarino | August 3, 2010 | No Comments

Reprise POV: Google AdWords Offers Device Targeting for the iPad, iPhone and iTouch

Written By Robb Hecht | May 21, 2010 | No Comments

Reprise POV: Google Remarketing

Written By David Thai | May 10, 2010 | No Comments

Google Product Extensions: Providing More Information and Relevancy

Written By Yvonne Wong | January 25, 2010 | No Comments

Personalized Results and Paid Search Are Not A Match

Written By Emil Panzarino | January 19, 2010 | No Comments

Search News: Google Spreading Tentacles Wider into Ad Exchanges?

Written By Shivan Durbal | September 17, 2009 | No Comments

Search News: Google’s Move Left Leads to Double-Digit Rise in Clicks

Written By Alex Staunton | August 27, 2009 | No Comments

Search News: Google Adds More Match Types to Play With – How Not To Get Burned

Written By Vicky Fudali | June 25, 2009 | No Comments

Search How-To: Marketers Need to Understand Google’s Share Of Voice (SOV) Reports

Written By Stephen DeAngelis | June 9, 2009 | No Comments