http://www.reprisemedia.com/searchviews/2008/08/online-marketing-hey-music-business-%e2%80%93-learn-how-to-market-online-already/ Welcome to Searchviews, where Reprise Media and our employees can express their views on what's going on in the world of search and social media. Fri, 05 Dec 2008 19:18:36 +0000 hourly 1 http://wordpress.org/?v=3.1.1 http://www.reprisemedia.com/searchviews/2008/08/online-marketing-hey-music-business-%e2%80%93-learn-how-to-market-online-already/comment-page-1/#comment-2975 Media Convergence: Hollywood Gets Hip to this Internet Thing | SearchViews - Daily insights on Search Marketing, Social Media and SEO by Reprise Media. Wed, 27 Aug 2008 22:19:12 +0000 http://www.reprisemediawpt.com/searchviews//index.php/archives/2008/08/online-marketing-hey-music-business-%e2%80%93-learn-how-to-market-online-already.php#comment-2975 [...] Previously on SearchViews, I castigated the music industry for its shortsighted response to music downloading and online music sharing in general. The film industry has been luckier in part because film files are comparatively massive and harder to share easily and in part by benefiting from seeing the experience of their music industry colleagues struggle with a consumer that doesn’t want the formats they keep pushing. [...] [...] Previously on SearchViews, I castigated the music industry for its shortsighted response to music downloading and online music sharing in general. The film industry has been luckier in part because film files are comparatively massive and harder to share easily and in part by benefiting from seeing the experience of their music industry colleagues struggle with a consumer that doesn’t want the formats they keep pushing. [...]

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