Each Friday, we review the past week’s search and social media on Searchviews and elsewhere on the web. This week, we revived our 5-question interviews, and we saw some interesting developments in YouTube and in the ad network world.
On Searchviews:
- 5 Questions with Tony Pierce, LA Times Blog Editor: Tony Pierce shares insights on how newspapers should approach blogging.
- ESPN Dumps Ad Network: The sports publishing giant says goodbye to its ad network, perhaps signaling a trend in advertising.
- YouTube Adds More Analytics: YouTube Insight will show where in the world a video’s viewers are, and what happens to a video’s views as it gets more popular (the second one seems a little obvious…).
- Paid Search Spend Will Be Up 113% by 2012: A forecast predicts dramatic jumps in new media spend by advertisers over the next four years.
Elsewhere:
- Yahoo joins OpenSocial, the coalition to take out Facebook.
- Facebook just got fatter pockets.
- Paid click growth was flat at Google in February.
- Microsoft is anticipated to be upping its bid for Yahoo, to $34/share.
- Google has big plans for WiFi.
