“Hard Gay” is a character performed by Japanese comedian Masaki Sumitani. Hard Gay dresses in tight leather clothing and runs around the streets of Tokyo, wreaking havoc and yelling “Woooooooo!” while thrusting his hips in a lascivious fashion.
Hard Gay recently stopped by the Yahoo! headquarters to call the company to the carpet over what he feels is a blatant ripoff of his act. Adriaan Tijsseling explains:
“Hard Gay” thinks that the “Hoo!”in Yahoo! is stolen from his often used exclamation and goes to visit Yahoo! headquarters to try to get a deal. He wants to be in their ads, even goes to prove that he’s popular by auctioning off his hat to Yahoo! online auction site. Sure enough, the hat’s bidding jumps to about $250 pretty quickly. It’s obvious Yahoo! cannot use this character for promotion, so “Hard Gay” goes off to prove what he can do.”
View the video here. Even though it’s not in English, the comedy comes through. If you don’t have time for a 7 minute video, skip on through to the massage room scene (don’t worry, it’s safe for work).
(link via BoingBoing)
