How much do you plan to make next year through Google AdSense alone?
If you’re Jason Calacanis of Weblogs Inc. it’s somewhere in the neighborhood of $1 million dollars.
The blog publisher made his lofty ambitions clear in on his blog (where else?), which talks about Weblogs Inc. revenue goals ($2,335 a day or $1 million per year) and how he and roughly 100 other bloggers are going to reach them.
The Jensense blog has an interview with Calcanis in which he shares some insights fit for both newbies and veterans alike.
Here are a few quotes:
What single change do you think made the biggest leap in your AdSense income? “1. Taking off the borders around the advertisement and 2. Making the links the same color as the links on the blog”
How many times do you login to AdSense a day? Are you a stats junkie who checks every ten minutes? Or do you check only once or twice a day? “I have about 50 saved Adsense reports in a folder on my Opera browser. Every day I click on it and autoload the 50 pages. I then scan and look for trends…The best thing you can do to make more money is produce world-class content. That’s what I spend my time on: finding people who can make world-class content…and pay them!”
Speaking of ‘pay them’, an article in the OJR talks about the compensation structures of Calacanis and his competitors.
