2007
- Google Dips its Toe Into User-Generated Profiles
12/17/07 ComputerWorld - Optimize Me: A Reporter’s Journey into the World of SEO and SEM
12/03/07 Ad Age - Social Network Ads – Too Close, Too Personal?
11/05/07 AdWeek - GM floods Net with Malibu ads
10/21/07 USA Today - At Last, the Reviews Are in: Wal-Mart Wakes Up to the Power of the People
7/23/07 Ad Age - Microsoft Taps Interpublic’s Reprise As Search Agency
6/25/07 Mediapost - Reprise Media Lands Microsoft Search Marketing Deal
6/25/07 ClickZ - Microsoft Taps Interpublic Unit Reprise
6/22/07 Forbes (AP) - Yahoo’s Panama: Mixed Review
6/21/07 Red Herring - Reprise: Small Budgets Pay More With Panama
6/21/07 WebProNews - Reprise Report on Panama
6/20/07 John Battelle’s SearchBlog - Reprise Media: thumbs up for Panama
6/19/07 DMNews - Reprise: Panama Still Needs Work
6/13/07 Mediaweek - Does Search Get Too Much Credit?
6/11/07 Mediaweek - Marketers Try ‘Conquesting’ — to Get on Rivals’ Nerves
6/7/07 Wall Street Journal - Serving Bigger Portions
6/4/07 Mediaweek - Buying Clicks to a Tragedy
5/7/07 BusinessWeek - Questions For… Joshua Stylman and Peter Hershberg
4/25/07 Wall Street Journal - Major Crises Catalyze Interactive News Capabilities
4/20/07 MediaPost - IPG Buys Search Marketing Agency Reprise Media
4/12/07 MediaPost - The Search Is On: Holding Companies Elevate Role In Media Mix
4/12/07 MediaPost - Interpublic to Acquire Reprise Media
4/12/07 ClickZ - Interpublic to Acquire Reprise Media
4/12/07 Direct Magazine - Interpublic to Buy Reprise Media for Search Strength
4/12/07 DMNews - Interpublic to Acquire Marketing Firm
4/11/07 Associated Press - Interpublic Group Buys Web Search Marketer Reprise
4/11/07 Bloomberg - Interpublic Set to Acquire Reprise Media
4/11/07 Wall Street Journal - Interpublic to Acquire Reprise
4/11/07 MediaWeek - IPG Buys Search Shop
4/11/07 AdWeek - Media Agencies Bulk Up on Search Marketing
4/11/07 Advertising Age - Search Engine Optimization Basics
4/11/07 BusinessWeek Podcast - Viacom, Yahoo! Deal May Be Snub
4/11/07 LA Times - MarthaStewart.com Relaunches As Women’s Portal Race Heats Up
4/10/07 ClickZ - AOL Launches Private-Label AOL-Only Search Product
4/9/07 MediaPost - Google Offers New Way to Buy Internet Ads
3/21/07 San Jose Mercury News - Loan Rangers – Supreme Implosion Leads to Web Ad Trouble
3/12/07 NY Post - Google Will Fling Open Kimono on AdSense Network
2/27/07 MediaPost - Super Bowl ad scores are in
2/14/07 DMNews - How Marketers Lost Out to Aggregator Sites After Big Game
2/13/07 Ad Age - For $2.6 Million, Super Bowl Ads Need to Live Longer Than 30 Seconds
2/9/07 Chicago Tribune - How Did Super Bowl Ads Score Online?
2/9/07 eMarketer - Miva Lays Off, Restructures
2/8/07 ClickZ - Paid Search Backs Up Super Bowl Ad Efforts
2/7/07 MarketingVox - Salesgenie.com Super Bowl Ad Generates 10,000 Registrations
2/7/07 DMNews - Super Bowl Ad Winners and Losers
2/6/07 Internet News - Super Bowl Advertisers’ Paid Search Results
2/6/07 iMedia Connection - Just An Online Minute… Non-Football Super Bowl Stats
2/6/07 MediaPost - Super Bowl SEO: Who Had The Best Gameplan?
2/6/07 Search Engine Watch - Super Bowl Advertisers Missed Opportunities
2/6/07 Search Engine Watch - Thanks to the Web, the Scorekeeping on the Super Bowl Has Just Begun
2/6/07 NYTimes - Many Super Bowl Marketers Drop The Ball on Search
2/6/07 AdAge - Super Bowl Ad Integration With Search Starts To Click
2/6/07 MediaPost - Advertisers Miss Chance to Blend Offline, Online Marketing in Super Bowl Campaigns: Study
2/6/07 DMNews - Super Bowl Ads Fail To Impress Online
2/6/07 Federated Media - Super Bowl Ads: Can’t Please Everyone
2/6/07 Screenwerk - Did Super Bowl Advertisers Convert Point After Attempt?
2/6/07 HipMojo.com - Super Bowl Ads Fall Short of Expectations
2/6/07 Biz Report - Masterfoods Yanks Snickers Ad after Complaints
2/6/07 MediaBuyerPlanner - Salesgenie.com Super Bowl Ad is Rated a “touchdown” by Reprise Media
2/6/07 SalesGenie.com - Super Bowl Ads Fail To Make Online Connection
2/6/07 iNeedHits SEM Blog - Searching For Super Bowl XLI
2/6/07 Search Engine Land - Super Bowl Advertisers Fail to Impress Online and on Social Network Sites
2/5/07 Read/WriteWeb - Marketers Set Up A Screen Play
2/2/07 USA TODAY - Game-Plan For an Online Result
1/30/07 Financial Times - Yahoo to Flip Panama Quality Switch on Feb. 5
1/24/07 Direct Magazine - Yahoo 4Q Profit Tops Analyst Forecasts
1/24/07 CBS, NY (AP) - How Yahoo Blew It
1/16/07 Wired - Toast of the Town: Reprise Media is 2006 Search Agency of the Year
1/2/07 Mediapost