iPod Touch, Apple’s “The Beat Goes On” Digest

In his trademark dad jeans and black mock turtleneck, Steve Jobs delivered Apple’s “the beat goes on” announcements in San Francisco today. The biggest news was the new iPod Touch, with smatterings of other iTunes- and iPhone-related information. Here’s a roundup of the announcements.

Ringtones
iPhone owners will be able to create custom ringtones with select iTunes songs. A new version of iTunes launches tonight, and a little bell icon will tell you which songs you can turn into ringtones for an additional $0.99.

Shuffles
There’s some change to the colors and the addition of a red Shuffle, as part of the (product) red line. That’s pretty much it.

iPod Nanos
The rumors were true, and “fat Nano” lives. The new Nanos are squatter and thinner, with a bigger screen to enable video-watching and game-playing (three games will come bundled with them) and a better interface.

iPod Touch
This rumor was also true and this thing looks pretty awesome: Apple’s basically taken everything in the iPhone besides the “phone” part to make the iPod Touch: touchpad interface, Wi-Fi, etc.

iTunes Wi-Fi Music Store
Just what it sounds like: a Wi-Fi iTunes store so you can buy music on your iPod Touch or iPhone. Also, iTunes is partnering with Starbucks, so users can buy what’s playing in Starbucks stores while at Starbucks stores, via Starbucks’ wi-fi, for free. As Jason Chen wrote in the live coverage on Gizmodo, “Wow, free access to a STORE? thanks!”

iPhone
The 8 GB iPhone went from $599 to $399, making it slightly more affordable, and the 4 GB iPhone is being dropped entirely.

The Beatles
To my dismay, there was no Beatles announcement, no Sir Paul McCartney appearance, nothing. Just a KT Tunstall show to close things out, apropos of none of the Beatles rumors.

3 Responses to “iPod Touch, Apple’s “The Beat Goes On” Digest”

  1. University Update - Steve Jobs - iPod Touch, Apple’s “The Beat Goes On” Digest

    […] iPod Touch, Apple’s “The Beat Goes On” Digest » This Summary is from an article posted at Searchviews – Daily insights on Search Marketing, […]

    Reply
  2. Blog Buzz for September 5, 2007

    […] Saremi has the scoop: In his trademark dad jeans and black mock turtleneck, Steve Jobs delivered Apple’s “the beat […]

    Reply
  3. Futures News » Blog Buzz for September 5, 2007

    […] Sepideh Saremi has «www.searchviews.com»: […]

    Reply

Leave a Reply